Key Account Manager (FMCG)

Fler is on a full-time mission to reshape the way consumer goods are perceived with the customer and the experience in focus. We are an innovative and fast-growing beauty tech brand that wants to innovate the shaving and body-care industry and that loves to break today's standards.

We are looking for a Junior National Account Manager to support and grow our key retail partnerships across the Italian market. This role combines commercial responsibility and trade marketing execution, contributing to both the expansion and high-quality management of our retail distribution.

You will work on key accounts across specialty, drugstore/pharmacy and perfumery channels , helping strengthen long-term partnerships while driving performance and brand visibility in-store.

This is a high-impact growth role for someone who enjoys blending negotiation, analytics, strategy and hands-on execution, and who is eager to take ownership early in their career.

Compiti

Commercial & Account Management

• Own a portfolio of key retail accounts, managing buyer relationships, commercial performance and annual agreements aligned with revenue, margin and visibility targets
• Identify growth opportunities within existing accounts: assortment expansion, improved shelf positioning, secondary placements and promotional exposure
• Prospect and onboard new retail partners, leading the process end-to-end from pitch to operational setup

Trade Marketing & In-Store Execution

• Build and execute trade marketing plans per account, including promotional calendars, visibility programs and in-store activations
• Coordinate materials and displays, monitor merchandising compliance through regular store visits and ensure Fler is always well represented at shelf

Analytics & Planning

• Analyse sell-in and sell-out data, stock rotation and promotional uplift to generate actionable insights
• Contribute to monthly reporting, forecasting and trade investment planning with an ROI-driven mindset

Field Coordination

• Align the field sales team on commercial priorities, execution standards and territory targets

Requisiti

• 2+ years of experience in Sales or Key Account management within FMCG, GDO, beauty or personal care
• Good understanding of promotional mechanics, retail calendars and trade marketing levers
• Strong interpersonal and negotiation skills — you can build trust with buyers and put together a compelling pitch
• Comfortable moving between strategy and hands-on execution
• Analytical mindset: you know how to read data and turn it into a clear next step
• Proactive, collaborative and accountable - you take ownership and follow through
• Fluent in Italian and English (written and spoken)
• Availability to travel across the Italian territory for store visits and account meetings
• Based in or near Milan, available in office at least 3 days per week

Vantaggi

Our philosophy is simple: we dream big, move fast and enhance each other's talents. As a brand, we are only as strong as the people who surround us.

Why Fler?

• You’ll directly shape Fler's national retail strategy during a pivotal growth phase
• Real autonomy from day one
• A small, ambitious team where your work is visible and your impact is measurable
• A culture built on performance, honesty and making each other better

Hybrid - Milan office (Romolo), 3 days/week + smart working