Trade Marketing (Channel Manager) Pharma

Relocation Assistance Offered Within Country
Job Number #176025 - Roma, Lazio, Italy

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

The Trade Marketing (Channel Manager) Pharma role at Colgate-Palmolive focuses on implementing omnichannel business plans for the Pharma channel, ensuring with CD Team an alignment with brand strategies and the "5Ps" to grow market share and build brand equity into the channel. This position involves extensive cross-functional collaboration and customer relationship management, including Marketing, eCommerce, CS&L, Insights/Analytics and Finance in order to ensure flawless execution. The role reports to the Sr Mgr Retail Environment . 

 

Principal Duties and Responsibilities 

 

• Planning & Execution : Develop and monitor 5P plans (Product, Placement, Price, Promotion, POP, and Availability), coordinate promotional events, and manage product assortment to ensure correct portfolio for the Pharma channel compared to Mass Market. Ensure best in class implementation at store in coordination with CD team and maximize number of displays / visibility tools 

• Customer & Channel Engagement : Act as an omnichannel ambassador, supporting the Customer Development (CD) team in relationships with distributors and key stakeholders (Area Managers, Distributor Trade Marketing, Pharma chains, e-pharma, MH agency, etc.), including co-leading Pharma canvass meetings (ensuring Distributor receives innovation plans on time for correct execution, with an integrated omnichannel approach, online and offline). 

• Cross-Functional Leadership : Collaborate with Marketing, eCommerce, Finance, and Supply Chain to ensure flawless execution, monitor market developments, and drive strategic alignment.

• Performance Monitoring : Utilize Nielsen and customer data tools to track market share (SOM), identify opportunities, assess display initiatives, and conduct post-analysis to drive improvements and take corrective actions to win. Actively monitor & share news & developments of the Pharma channel, including what winning/competitive brands are doing

• Partner with the Professional Oral Care/Medical Detailing teams to align pharmacy activation with HCP recommendation strategies and educational programs.

• Localize and adapt global/regional brand toolkits (POS materials, in-store concepts, digital assets) to the specific needs of the Italian pharmacy channel.

• Co-develop with Marketing targeted activation plans by pharmacy segment (chains, independents, e-pharma) based on shopper missions, store formats and professional role.

• Lead in-store pilots and A/B tests (layouts, visibility tools, messaging) in pharmacies, measure impact, and scale winning concepts across distributors and chains.

 

Requirements 

 

• Education & Experience: Bachelor’s or Master’s degree in Economics, Business Administration, Business Management (or related field) 

• Languages: Fluent in English and Italian 

• Overall 3+ years experience in Pharma business in Category Management, Retail Marketing, or Consumer Marketing roles (ideally within an Italian team)

• Technical & Analytical Expertise: Advanced proficiency in Nielsen ScanTrack, data analysis, business & financial acumen, and leveraging shopper insights for commercial strategy

• Communication & Negotiation: Excellent presentation and interpersonal skills, with a proven ability to influence, negotiate win-win solutions, and align cross-functional priorities 

• Professional & Scientific pharma dental model knowledge 

• Leadership & Collaboration: Strong team player with experience in coaching, fostering innovation, and driving customer-centric growth 

• Agility & Problem Solving: Proactive and action-oriented mindset, highly analytical, and skilled at managing ambiguity, complex details, and fast-paced environments 

• Ability to leverage shopper insights to develop commercial recommendations 

• Ability to manage ambiguity and strategizes solutions / quickly develops alternative plans, as needed.

 

Compensation and Benefits

Expected Gross Annual Salary Range : €48.500 ─ €56.500 gross per year 

This position is offered under a permanent employment contract.

The role is governed by the applicable Italian National Collective Bargaining Agreement (“CCNL”) Chemical Industry, including the relevant job classification and economic provisions applicable to the position.

The initial compensation within the above range will be determined on the basis of objective, transparent and gender-neutral criteria, including professional experience, skills and competencies, qualifications, scope of responsibilities, role requirements, location, applicable CCNL classification and internal company policies.

Subject to role eligibility and applicable company policy, employees may also be eligible to participate in variable compensation programs tied to company and/or individual performance, including an annual target bonus opportunity.

 

Relocation Assistance

Relocation assistance may be considered for this role and it may include:

• Short-term temporary housing for a limited period to support the transition to the new location; and

• Reimbursement of reasonable relocation expenses, in line with internal relocation policies and applicable tax and social security rules.

• Specific terms and conditions of any relocation package, including duration of temporary housing and reimbursable expenses, will be detailed in the relevant employment and/or relocation documentation.

Benefits 

In addition to the rights and benefits provided under applicable law and the relevant CCNL, employees may be eligible, depending on role and company policy, for supplementary benefits, which may include meal vouchers or reimbursement, insurance coverage, company devices, health and welfare programs, and additional role-specific benefits. Detailed information regarding compensation, benefits, applicable employment terms and job classification will be provided during the recruitment process and, where applicable, in the employment documentation.

Colgate-Palmolive is committed to equal pay for equal work or work of equal value. Recruitment, hiring, compensation and career progression criteria are applied in accordance with objective, transparent, non-discriminatory and gender-neutral principles, in compliance with applicable Italian and EU pay transparency legislation.

Candidates will not be asked to disclose their current or previous remuneration, and such information will not be sought, directly or indirectly, during the recruitment or hiring process.

 

Location: Italy, Rome Office

VISA NOT SPONSORED 

 

Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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