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Therapy Development Marketing Manager, THV

Edwards Lifesciences

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ppInnovation starts from the heart. Edwards Lifesciences is a leading global structural heart innovation company, driven by a passion to improve patient lives. With millions of patients served in over 100 countries, each team makes a meaningful contribution by improving patient outcomes and discovering lasting solutions for unmet patient needs. Our Therapy Development Marketing Manager position is a unique career opportunity to help advance the diagnosis and referral of patients with aortic stenosis across Europe. /p h3How you’ll make an impact: /h3 ul liShape and drive the European Therapy Development strategy for referrer engagement, including the ongoing evolution of the CATALYST program and related diagnosis and referral pathway initiatives. /li liOwn the CATALYST program strategy and roadmap, ensuring that the program supports earlier, higher-quality referrals through targeted, relevant and repeated engagement with referring healthcare professionals. /li liPartner closely with country marketing and commercial field teams to identify referral barriers, understand local referral ecosystems and translate these insights into actionable engagement strategies. /li liDevelop and continuously optimize HCP engagement strategies, supporting interaction models such as educational sessions, referral events, structured field engagement activities, peer-to-peer exchanges and digital programs. /li liLead the development of account activation approaches, enabling local teams to identify priority stakeholders, referral bottlenecks and opportunities for sustainable pathway improvement. /li liPartner with Medical Affairs and Professional Education to develop HCP education programs and engage appropriate faculty supporting referral excellence, scientific exchange and best-practice sharing. /li liAct as a central coordination point across a highly matrixed European organization, ensuring cross-functional alignment. /li liServe as a key point of contact for assigned European markets, supporting local teams with the planning and execution of CATALYST and referrer engagement initiatives while encouraging consistency and adaptation to local needs. /li liDefine and monitor program success measures with the associate marketing manager. /li liConsolidate learnings and best practices across markets, sharing insights and recommending improvements to strengthen the effectiveness and scalability of Therapy Development programs. /li liManage cross-functional projects, external agencies and program budgets, ensuring high-quality delivery, appropriate governance and alignment with annual strategic priorities. /li liAct as a strategic partner to the Therapy Development leadership team, helping connect priorities across CATALYST, referrer engagement, education, field enablement and market activation to ensure activities are cohesive, mutually reinforcing and aligned with long-term program evolution. /li /ul h3What you’ll need (Required): /h3 ul liUniversity degree in Life Sciences, Medicine or a related field, with significant experience in Therapy Development, HCP engagement, strategic marketing, commercial excellence or a comparable healthcare/life sciences role. /li liFluency in English, both written and spoken. Additional European languages (e.g., French, German, or Italian) are considered an advantage. /li /ul h3What else we look for (Preferred): /h3 ul liAbility to define strategy, lead referrer HCP engagement programs, and move complex initiatives from insight to execution across European markets. /li liStrong understanding of patient pathways, referral behaviors and healthcare ecosystem dynamics, ideally in cardiovascular disease, aortic stenosis, TAVI or structural heart disease. /li liExperience developing HCP engagement strategies, educational programs, marketing campaigns or field enablement tools in partnership with commercial field teams. /li liExcellent communication and presentation skills, with the ability to translate complex clinical, scientific and business information into clear recommendations for senior audiences. /li liProven ability to influence without authority, align cross-functional stakeholders, and work effectively in a matrixed, international environment. /li liStrong analytical and project management skills, with the ability to prioritize, monitor performance and drive continuous improvement. /li liFamiliarity with digital engagement tools, CRM-based campaigns, dashboards or program performance reporting. /li /ul /p #J-18808-Ljbffr

Offerta di lavoro pubblicata 1 giorno fa
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