OUT OF HOME CHEESE & MEAT TRADE CATEGORY SPECIALIST
Lactalis
FunzioneSalesSediMilano (MI)AziendaGruppo Lactalis ItaliaGruppo Lactalis Italia, all'interno della Direzione Trade Marketing della BU Out Of Home è alla ricerca di un/a Out Of Home Cheese & Meat Trade Category Specialist. La risorsa riporterà alla Cheese & Meat Trade Category Senior Manager e avrà le seguenti responsabilità:Contribuire alla definizione delle strategie delle categorie di riferimento delle sezioni caseari e salumi per massimizzare il risultato delle vendite in linea con gli obiettivi aziendali assegnati;Condurre analisi approfondite sul mercato e sul territorio per identificare trend, abitudini di consumo/utilizzo dei prodotti e opportunità. Utilizzare i dati raccolti per fornire insights preziosi al team interno e ai clienti, al fine di ottimizzare le strategie di trade marketing e massimizzare il ROI;Condurre analisi di sell-in per supportare la raccomandazione di piani di categoria del canale Food Service Indipendente; Progettare e implementare iniziative di trade marketing creative e efficaci, in linea con gli obiettivi di business dei clienti e le strategie aziendali;Collaborare con il team interno e i fornitori esterni per garantire la piena esecuzione delle attività pianificate, monitorando costantemente i risultati e apportando eventuali aggiustamenti necessari;Contribuire alla definizione delle condizioni commerciali nel lancio delle innovazioni (listino, sconti, etc.). REQUISITI RICHIESTI Laurea specialistica in discipline economiche;Pregressa esperienza professionale di 2/3 anni in ruoli in ambito Trade, Sales, Marketing;Conoscenza e interesse per il canale OOH;Buona conoscenza della lingua inglese, il francese sarà considerato un plus;Buona conoscenza pacchetto Office, in particolare di Excel;Buon approccio comunicativo;Buona capacità analitica e di comprensione dei dati per stimare ed analizzare le performance di vendita, i dati sell-in e sell-out;Attitudine al team-working;Curiosità e proattività.INFORMAZIONI CHIAVE SULLA POSIZIONESede di lavoro: Milano (MI). La ricerca è rivolta a candidature di entrambi i sessi (L. 903/77).
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