Trade Mrk VET Specialist Italy (South Europe)

Job Description:

Job Purpose:

The associate on this position is responsible for development, deployment and coordination of trade marketing activities within the VET channel according to the annual execution plan. As such, the Trade Marketeer is in close contact with the clinics floor and pro-actively drives business and category growth at our customers in VET. Will be deploying activation & toolkits from the region.

Key Responsibilities:

• Planning, execution and evaluation of trade marketing activities related to the Healthy Pets portfolio in clinics aiming to drive recommendation. Key responsibilities include:
  • In the lead for getting approval on activations through the S&OP+ cycle, including ROI calculation and evaluation.
  • Plans and manages ordering, development and production of communication/promotional materials, based on the key visuals developed by the Regional team.
  • Provides sales teams with the selling tools to deliver a perfect execution in clinic.
  • Evaluate in clinics materials and continuously drive best-in-class, innovative materials to support the recommendation and conversion of our brand.
• Supports the deployment of Sick Pets portfolio activation in clinics.
• Coordinates the annual Vet Events Plan for the market, driving the brand/portfolio execution in National Events and being the point of reference for Royal Canin promoted events. Monitors events result according to quantitative and qualitative KPIs.
• Owns the VET Merchandising Program execution in the market.
• Grants VET premia and materials ordering from suppliers and timely delivery to Sales Reps/customers.
• Coordinates the Pet Professional budget monitoring for the market, ensuring proper allocation, forecasting and raising risks/opps.
• Manages customers commercial communications.
• Shares best practice across Cluster.

Context & Scope:

• Owns the development, execution & evaluation of VET B2C / B2B activities on Healthy Pets portfolio, in alignment with the market M&SD Team.
• Supports the Trade Marketing VET & Webshop Activation Specialist in the deployment of Sick Pets activations in clinic.
• Engages Sales teams with the activity plans to drive field excellence in execution.
• Coordinates Sales & Health Affairs teams in the creation and execution of the annual events plan.
• Works closely with the Perfect Clinic Manager to drive the best brand permanent visibility in clinics.

Education and Professional Qualifications:

• Higher degree
• Strong English skills
• Italian native speaker
• 2-5 years’ experience
• Excel and Power Point proficiency
• Creative
• Analytical skills

Key MLC:

• Business Insight
• Planning & Aligning
• Drives Results
• Developing customer Value Propositions
• Customer Focus

The base pay range for this position at commencement of employment is expected to be within the range set out below for a full-time position. Within this range, the base pay offered may vary depending on multiple individualized factors, including but not limited to job-related knowledge, skills, and experience.

Compensation information: 35797,22€-49220,93€ annually gross

The total compensation package for this position may also include other elements, if eligible, including variable pay & general allowances (depending on the position, …).

Eligible employees are automatically enrolled in the following benefits, whose use is regulated by the Company policies:

• Smartphone
• Laptop
• A company car will be placed at your disposal, and all expenses incurred in the interest of the Company will be reimbursed
• Lunch expense reimbursement
• Life Insurance
• Accident insurance (for both work-related and non-work-related incidents)
• Medical expense reimbursement

Additional perks include:

• Possibility to voluntarily join the sector-specific supplementary pension fund
• Access to pet food for up to 2 pets (or 1 for a friend's/family's pet or as a donation)
• Annual medical check-up

This position is also covered by a Collective Bargaining Agreement (CBA). The CBA sets out certain terms and conditions of employment that may apply to this role, including provisions related to wages, working hours, and other employment conditions. For your reference, you can find a summary of the applicable CBA by clicking this link 

Mars and Royal Canin is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

JOIN OUR TEAM: careers.royalcanin.com