Win Back Manager

Country: Italy

Job Description

The WinBack Manager is primarily responsible for strategically re‑engaging and rebuilding relationships with blue‑chip clients who have previously engaged with our products and services or only previously partnered with our competition.

Reporting to the Commercial Lead ITA based in Milan, the WinBack Manager will play a key role in establishing lasting partnerships, ensuring client satisfaction and driving revenue growth.

Responsibilities

• Proactively reach out to key decision‑makers and influencers within blue‑chip client organizations to understand their reasons for disengagement or for choosing competition.
• Develop and maintain strong, strategic relationships with clients to enhance customer loyalty and satisfaction.
• Conduct regular check‑ins to assess client needs and provide tailored solutions.
• Prepare materials to showcase our capabilities, including reports and analyses to be shared with prospect clients / shadow‑servicing.
• Help identify the most relevant client targets using business intelligence analyses.
• Collaborate with cross‑functional teams and commercial lead to customize products and services to meet the specific requirements of blue‑chip clients.
• Identify opportunities to establish long‑term partnerships with blue‑chip clients, focusing on mutual growth and success.
• Negotiate and finalize partnership agreements, ensuring they align with both parties' strategic objectives.
• Work closely with Sales, Marketing, commercial lead and Product teams to align strategies and address the unique needs of blue‑chip clients.
• Collaborate with the Customer Support team to ensure a seamless client experience and timely issue resolution.
• Identify and showcase success stories of re‑engaging and rebuilding relationships with blue‑chip clients; encourage clients to participate in testimonials, case studies, and other advocacy initiatives.

Qualifications

1. Bachelor's degree in Business, Marketing, or a related field.
2. At least 3 years of experience in account management, sales, or a related role with a focus on blue‑chip clients.
3. Ideally already working on continuative research (RMS or CPS or brand tracking) for international clients.
4. Proven track record of successfully re‑engaging and building strong relationships with high‑profile clients.
5. Exceptional negotiation, communication, and presentation skills.
6. Strong analytical skills with the ability to interpret data and trends.
7. Ability to work collaboratively in a cross‑functional team environment.

Locations

• Milano
• Nuremberg
• Breda
• Leuven
• Warsaw
• Copenhagen
• Vienna
• Prague
• Bucharest
• Sofia

Equal Opportunity Employer

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethical employer. All employment decisions are made based on occupational qualifications, merit, and business need.

Data Privacy

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at