ROUTE TO MARKET PROJECT LEAD

ph3What You'll Be Doing /h3 pWe are looking for a Business Development talent who will lead strategic commercial transformation initiatives in Italy, with a strong focus on Route to Market (RTM), Commercial Analytics, and Commercial Excellence. This role will play a critical part in shaping the future commercial model of Carlsberg Italy by redesigning distribution strategies, improving execution effectiveness, strengthening analytical capabilities, and driving the adoption of key commercial processes and governance tools. You will work closely with Sales, Commercial Efficiency, Finance, People Culture, IT and the CEEI Region. /p h3Route to Market transformation /h3 ul liLead the end-to-end design and implementation of the Route to Market (RTM) transformation program in Italy, ensuring full alignment with the company's strategic priorities /li liSupport the evaluation of the current RTM model and define the TO BE /li liIdentify and unlock value across the distribution network by improving coverage, execution quality, cost-to-serve, and overall commercial effectiveness /li liDefine clear RTM guidelines, governance, and execution standards, ensuring consistent implementation across regions and channels /li liPartner with Sales leadership to translate RTM strategy into actionable plans, targets, and field execution priorities /li liLead the rollout of new RTM tools, processes, and KPIs, ensuring adoption and capability building within the commercial organization /li liManage complex, cross‑functional projects involving Sales, Marketing, Finance, Supply Chain, and external partners /li liAct as a key interface with distributors and strategic customers, leading high‑impact negotiations and aligning on new operating models /li liMonitor RTM performance through defined KPIs and continuously optimize the model post‑implementation /li /ul h3Commercial Analytics Dashboarding /h3 ul liDevelop and enhance commercial dashboards and reporting tools to improve visibility on business performance and support decision‑making /li liTranslate complex commercial data into actionable insights for Leadership teams /li liPartner with commercial functions to define KPIs, reporting standards, and performance tracking methodologies /li liSupport the evolution of data‑driven decision making across the commercial organization /li /ul h3Commercial Excellence Core Processes /h3 ul liSupport the implementation and governance of key Commercial Excellence processes across the organization /li liContribute to the definition, monitoring, and continuous improvement of the company's core commercial processes and routines /li liEnsure consistency and alignment between RTM strategies, sales execution, and commercial planning processes /li liFacilitate cross‑functional alignment through structured governance and performance review mechanisms /li liSupport the deployment and governance of talent assessment and organizational development frameworks, including the 9‑Grid methodology /li /ul h3What We're Looking For /h3 pYou combine strategic thinking with strong execution capabilities (from planning to delivery), leveraging data, dashboards, and structured commercial frameworks to support decision‑making and accelerate business performance across channels and regions. You act with cross‑functional leadership (without direct reporting lines) and have a structured problem‑solving approach, able to succeed in complex and evolving environments. /p ul liMin. 5/6 years of experience in Business Development, Sales, or strategy consulting roles /li liStrong understanding of commercial and distribution dynamics, preferably in FMCG/beverage /li liProven ability in managing/delivering complex, cross‑functional projects /li liExcellent negotiation skills and stakeholder management capabilities /li liStrong results orientation and analytical mindset /li liExcellent communication and presentation skills /li liDegree in Economics, Engineering, or related fields /li liFluency both in Italian and English /li /ul h3What You Can Expect /h3 pWe’re asking for a lot, but you’ll be well‑rewarded with a strong and engaged team locally and across borders, fostering an inclusive environment, always open to challenge status quo and looking for excellence with passion and to empower people to thrive. /p pbWorkplace /b: Milano, via Washington. /p pbSalary Pack /b /p pbType of contract /b: full time, permanent, CCNL Industria Alimentare /p pbGross Annual Salary /b: between €52,000 and €57,000 /p pbBenefits /b: 2 days/week smartworking, ticket restaurant /p pbEqual Opportunity /b: Carlsberg aims to create equal access to opportunity regardless of social identity, and we encourage everyone to apply regardless of gender, nationality, race, religion or any other characteristics protected by law. /p /p #J-18808-Ljbffr