Business Development Manager New Products EMEA
Beckman Coulter Diagnostics
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Beckman Coulter Diagnostics, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact.
You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.
As a global leader in clinical diagnostics, Beckman Coulter Diagnostics has challenged convention to elevate the diagnostic laboratory’s role in improving patient health for more than 90 years. Our diagnostic solutions are used in routine and complex clinical testing, and are used in hospitals, reference and research laboratories, and physician offices around the world. Every hour around the world, more than one million tests are run on Beckman Coulter Diagnostics systems, impacting 1.2 billion patients and more than three million clinicians per year. From uncovering the next clinical breakthrough, to rapid and reliable sample analysis, to more rigorous decision making—we are enabling clinicians to deliver the best possible care to their patients with improved efficiency, clinical confidence, adaptive collaboration, and accelerated intelligence.
Learn about the Danaher Business System which makes everything possible.
The Business Development Manager New Products EMEA is accountable for accelerating the commercial success of newly launched and priority products across the region. This role owns the end-to-end business development cycle for NPIs—from market readiness and early adopter activation to pipeline build, conversion, and scale-up. The position acts as the growth engine between Product, Sales, Marketing, Applications, and Service to ensure new products transition rapidly from launch to material revenue contribution. The position reports to the GM Commercial Growth EMEA.
This position reports to the General Manager Commercial Growth EMEA and is part of the Commercial Team EMEA Region.
In This Role, You Will Have The Opportunity To
NPI Commercial Strategy & Pipeline Management : Drive regional business development for new products, translate launch goals into actionable country plans with clear targets, and build/accelerate a robust NPI pipeline. Early Adopter & Lighthouse Account Activation : Identify, secure, and successfully convert initial early adopter and reference accounts to ensure visible and scalable first wins. Cross-Functional Launch Orchestration: Coordinate with internal teams (Marketing, Applications, Service, Supply Chain) to ensure comprehensive readiness, training, and smooth go-live execution for product launches. Sales Force Empowerment & Deal Support: Collaborate with Marketing to equip country sales teams with essential tools, value propositions, and support for priority NPI deals to enhance win rates. Market Feedback Integration & Scalable Execution: Capture structured market feedback to influence product roadmap, pricing, and go-to-market strategies, and then drive the transition from pilot wins to repeatable, scalable adoption across countries.
The Essential Requirements Of The Job Include
- Possess a bachelor’s degree in Business Administration, Marketing, Finance, or a related scientific or technical field experience.
- 8+ years of experience in business development, strategic sales, or product commercialization
- Proven track record of launching and scaling new products in diagnostics, medtech, or life sciences
- Fluency in English is required; additional EMEA languages are a plus
- Must be able to travel within the EMEA region
At Beckman Coulter Diagnostics we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home.
Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit
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