Lead of Affiliate Marketing

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Lead of Affiliate Marketing based in Italy.

This role sits at the core of a fast‑scaling global digital ecosystem, where affiliate partnerships are a key driver of user acquisition and revenue growth. You will be responsible for building, expanding, and optimizing a high‑performing affiliate network across international markets. The position combines business development, performance marketing, and analytical decision‑making in a highly data‑driven environment. You will work closely with internal teams across product, tech, and account management to ensure seamless partner integration and campaign execution. With a strong focus on scaling mainstream dating traffic, this role offers the opportunity to directly impact global growth performance. It is ideal for someone who thrives in fast‑paced, international, and results‑oriented environments.

Accountabilities

• Identify, approach, negotiate, and onboard new affiliate partners, advertisers, and networks within the mainstream dating vertical.
• Build and scale a strong affiliate pipeline from initial outreach through to campaign launch and long‑term optimization.
• Manage the full partner lifecycle, including negotiations, onboarding, performance tracking, and ongoing relationship management.
• Collaborate with internal teams (product, tech, sales, and account management) to ensure smooth partner integration and execution.
• Analyze market trends, competitor activity, traffic sources, and campaign performance to identify growth opportunities.
• Work with affiliate tracking systems and performance data to monitor KPIs such as CPA, ROI, LTV, CR1/CR2, and payout efficiency.
• Troubleshoot tracking, attribution, and reporting discrepancies to ensure data accuracy and campaign optimization.

Requirements

• Proven experience in affiliate marketing, business development, partnerships, or performance‑driven digital sales roles.
• Strong advantage if experienced within dating, mainstream dating products, affiliate networks, or high‑volume performance marketing verticals.
• Existing network of affiliate partners, advertisers, or traffic sources with the ability to generate scalable high‑quality traffic.
• Demonstrated ability to build and grow partnerships pipelines and consistently deliver revenue growth.
• Strong understanding of affiliate marketing models including CPA, CPL, RevShare, hybrid deals, payouts, and traffic quality evaluation.
• Advanced analytical skills with hands‑on experience in tracking systems, attribution models, and performance metrics analysis.
• Comfortable working with tools such as Google Sheets and interpreting technical tracking setups (postbacks, pixels, sub IDs).
• Strong negotiation, communication, and relationship management skills in an international environment.

Benefits

• Fully remote work opportunity with global flexibility.
• Competitive compensation shared during the hiring process.
• 28 days of annual vacation leave.
• 7 additional wellness days per year for rest and personal needs.
• Referral bonuses up to $5,000 for successful hires.
• 50% coverage for professional training, courses, and international conferences.
• Corporate discounts for English language learning.
• Health benefits or annual reimbursement up to $1,000 for medical expenses or insurance.
• Workplace support including equipment provision or remote workspace reimbursement up to $1,000 every 3 years.
• Internal gamified reward system with perks such as merchandise, experiences, and wellness benefits.
• Inclusive, international, and fully distributed work culture.