Agile Program Manager - Digital and CRM Business Enablement
Publicis Media
Overview
In this role you drive operational transformation for large-scale, multi-market digital programs, focusing on process enablement and tooling-led efficiency. You'll work with cross-functional teams across countries to standardize and automate CRM and campaign workflows, shaping future operating models. You will contribute to tool design, MVPs, and implementation that unlock scalable, governance-aligned delivery. This position blends strategic advisory with hands-on delivery in an international context.
Retribuzione / Benefits
- inclusive workplace
- learning and development opportunities
- competitive compensation
- flexible work model
- comprehensive health benefits
- generous paid leave
Responsabilità
- Analyze current-state CRM and campaign management processes across markets to identify inefficiencies and risks
- Design future-state operating models for international multi-stakeholder contexts ensuring scalability and governance
- Translate diverse operational needs into coherent transformation initiatives
- Design and rollout digital operations tools supporting multi-market delivery (campaign setup, content operations, QA, reporting)
- Contribute to tooling specifications from stakeholder requirements and participate in MVP development, testing, and adoption
- Collaborate with consulting managers, client leads, operations teams, and technical stakeholders across countries
- Support integration of tools within heterogeneous CRM and campaign ecosystems to align with local and central processes
- Evolve campaign factories, shared service models, and international delivery hubs
- Engage stakeholders in workshops and prepare materials to support decision-making and highlight efficiency gains
Requisiti fondamentali
- 3–5 years in Digital, CRM, or Marketing Operations PM/PMO within complex delivery environments
- Prior consulting/agency experience with client-facing exposure and international delivery
- Fluent English and Italian (spoken and written)
- Experience working in international contexts with geographically distributed teams and stakeholders
- Preferred: knowledge of marketing automation platforms and CRM ecosystems
- Stakeholder engagement
- Cross-functional collaboration
- Problem-solving
- Marketing automation platforms
- CRM ecosystems
- Campaign management processes
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