Digital Media Buyer - Mobile VAS

premote working worldwide with the option of in-office setup in Rome (our HQ) or Dubai (branch) locations. /ppThe role /ppWe are looking for a Digital Media Buyer, with a strong background in the mobile VAS industry, who will report, into the Media team, to our Head of PPC. She/He will be responsible for managing, optimizing and reporting performance campaigns on digital entertainment products across more than 10 different markets. As a Digital Media Buyer, you will be expected to thrive in building, maintaining and optimizing digital advertising campaigns across media buying platforms and have an experimental and methodological approach. You could be also involved on developing lead generation campaigns and execute marketing funnels and lead nurture tactics that deliver a consistent pipeline of high-quality leads. The position requires a blend of creativity, analytical skill, perseverance and results-oriented problem solving and a flexibility on adapting skills on new business opportunities. /pp01h3Key Responsibilities /h3 /pulliCreate, develop and manage from scratch display, search video campaigns across different media buying platforms (DSPs, Google, Facebook, TikTok) /liliIdentify new solutions to drive growth/performance /liliOptimize accounts towards target, management of roadmaps and ensuring timely delivery /liliManage traffic, bid management and optimization of multi-market PPC campaigns to agreed profitability targets /liliAddress and escalate campaign performance issues /liliAnalyzing campaign results and adjusting strategy and budgets accordingly /liliProducing weekly and monthly sales reports /liliCarry out competitor research and analysis /liliCollaborate with the business and product teams on campaign results optimizations /liliAssist with research for new campaigns and products /li /ul02h3Experience requirements /h3ulli+3 years’ experience managing high-volume, high-budget performance marketing campaigns on Programmatic and Biddable Platforms, and optimizing for KPIs, like CPA and ROAS /liliExperience and knowledge regarding mobile VAS are required /liliStrong analytical skills and a data-driven approach to problem-solving is a must for this role. The ability to create, understand and monitor web analytics dashboards and reporting tools is expected (GA4, GTM, Datastudio). /liliAbility to work collaboratively with team members /liliAdvanced knowledge of Microsoft Excel; /liliDrive and motivation to exceed objectives /liliFlexible in working hours due to the international environment /liliFluent in English (any other language is an advantage) /li /ul03h3What do we offer you? /h3ulliPermanent contract (full-time) /liliLaptop, screens, and software tools (in the office and/or from home) /liliYou’ll be working amongst a group of talented and self-motivated colleagues that excel at creating an awesome work environment /liliA competitive compensation benefits package based on seniority /li /ul #J-18808-Ljbffr