Senior Business Development Representative

SD Worx is a leading European provider of Payroll & HR services with global reach. We have offices in Europe and an office in Mauritius. Our goal? We bring people solutions to life, so companies of any size can turn Human Resources into a source of value for the business and the people in it.

Our people solutions span the entire employee journey, from getting people paid to attracting, rewarding, and developing talent. Are you ready to join us?

About the role:

We are looking for a Senior Sales Development Representative to play a key role in strengthening our go-to-market execution in Italy.

This is not a standard SDR role. You won’t just execute, you will help shape how SDR works in Italy being responsible for building strong working relationships with Marketing and Sales teams, ensuring alignment, accountability, and effective execution across the lead-to-opportunity process.

You will act as a bridge between Marketing and Sales, ensuring that leads are engaged effectively, qualified properly, and transformed into real business opportunities.

At the same time, you will help elevate the SDR approach by bringing structure, tools, and best practices.

What do you have to offer?

• 3–5+ years of experience in Sales Development / BDR / SDR roles in B2B environments

• Proven track record in lead qualification and meeting generation

• Salesforce

• LinkedIn Sales Navigator

• Outreach / sequencing tools

• Solid understanding of multi-channel outreach and social selling

• Data-driven mindset with ability to track and improve performance

• Strong communication skills (written and verbal)

• Proactive, hands-on, and comfortable taking ownership

• Experience in HR, Payroll or professional services is a plus

• Fluent in Italian and English

Which tasks can you expect?

• Inbound Lead Management & Conversion (Core)

o Manage and qualify inbound leads (events, webinars, campaigns, website)

o Engage prospects quickly and effectively through multi-channel outreach

o Book qualified meetings for the sales team

o Ensure proper qualification aligned with sales expectations

• Multi-channel Outreach & Pipeline Generation

o Design and execute structured outreach sequences (email, phone, LinkedIn)

o Apply social selling techniques to engage target accounts

o Support targeted outbound initiatives on high-value accounts (ABM approach)

• SDR Process & Performance Optimization

o Define and improve follow-up processes and conversion workflows

o Monitor KPIs (conversion rates, speed to lead, meeting quality)

o Use SFDC actively to track, analyze, and optimize performance

• Sales & Marketing Alignment

o Work closely with Marketing to ensure effective follow-up of campaigns

o Provide feedback on lead quality and campaign performance

o Collaborate with Sales to refine qualification criteria and targeting

• Team Enablement & Best Practices

o Support the adoption of modern SDR practices within the local team

o Share knowledge on tools, messaging, and outreach strategies

o Act as a reference point for improving daily execution

What do we have to offer?

• Flexible working hours and remote work opportunities

• Innovative workspaces located across multiple offices

• Meal vouchers

• Workation: possibility to work from any SD Worx location (4 weeks per year, EU only)

• Free language courses (during your working hours)

• Corporate partnerships and employee discounts

• Employee Referral Program - Refer a talent and receive a bonus upon successful completion of their probation period

• Family‑friendly initiatives, including Family Day and “Bring Your Child to Work” events

• Internal training and development programs

• Employee Assistance Program (EAP)

• Inclusive workplace focused on employee well‑being

• Smart Working Policy

From many places, we work as one, moving from better to best together.

SD Worx lives diversity in the workplace. Diversity provides inspiration and innovation in our company. We particularly welcome applications from qualified talent, regardless of origin, nationality, gender, skin colour, ethnic and social background, religion, age, disability, sexual orientation and stage of life.

The compensation package provides a starting base of approximately €33.500 gross per year , with the overall offer defined based on the candidate’s experience and profile.