Store Manager - Boutique Donna
65700 $Blue Illusion
From a single Melbourne boutique in 1998 to eighty‑seven stores across Australia and New Zealand, Blue Illusion has evolved into a lifestyle brand defined by Family, Fashion & Joie de Vivre.
Inspired by the effortless elegance of French style and the strength of community, everything we do - from our collections to our conversations - is driven by purpose. We exist to help women feel seen, supported, and beautiful.
Generous employee discounts and seasonal wardrobe allowance
Management bonus structure and other incentives throughout the year
No late night trade or increased hours in peak trading seasons
An amazing and dedicated store team whom live our company values
Opportunities to support local community partnerships beyond apparel
An Australian, family-owned company committed to it's people
As the Store Manager, you will be the heartbeat of our boutique, leading a passionate team to deliver exceptional customer experiences while driving commercial success. This is a full‑time Store Manager position working a Tuesday to Saturday roster, with a proposed salary of $65,700 + super + clothing allowance with other incentives and benefits. Drive and achieve sales targets through effective merchandising, product knowledge, and customer service.
Analyse sales trends and implement strategies to maximise profitability.
Develop and maintain strong relationships with the local community.
Plan and execute events to enhance the boutique's presence and engage customers.
Represent Blue Illusion with enthusiasm, embodying the brand values and French-inspired aesthetic.
Actively promote the boutique within the local community.
Customer Building
Build and nurture lasting relationships with customers through personalised service.
Implement initiatives to enhance the customer experience and satisfaction.
A Word from Our Team
We build real connections with our customers and with each other — it feels good to be part of something meaningful.
Applicants must have valid working rights in Australia or New Zealand.
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