Senior Commercial Strategy Analyst - SodaStream - South Europe Cluster - Italy - H/F

Overview

SodaStream, a PepsiCo company

At SodaStream, we don’t just work - we create, innovate, and make things sparkle!

As leaders in our category, we transform still water into sparkling water, sparkling water into soda, and ideas into success. Every day is an opportunity to reinvent how people enjoy their beverages.

As part of PepsiCo, SodaStream benefits from a strong global footprint. Within this, the South Europe Cluster brings together France, Italy, and Iberia (Spain & Portugal), combining diverse markets, talents, and perspectives to drive sustainable growth.

We foster a collaborative, agile, and high-performing environment, driven by optimism, energy, initiative, and excellence in execution - while actively contributing to reducing single-use plastic.

We value people who take ownership, move fast, challenge the status quo, and turn ideas into action!

As we accelerate our commercial transformation across the South Europe cluster (France, Italy, Spain, Portugal), we are seeking a Demand Acceleration (DX) Senior Analyst to lead and deliver best-in-class commercial execution.

Reporting to the Head of Commercial & eCommerce South Europe Cluster, this is a high-impact role responsible for shaping and executing transformational demand strategies, elevating customer partnerships, delivering best-in-class Perfect Store execution standards, and driving sustainable growth across channels - with a strong focus on Specialists, Traditional, and Premium Brick & Mortar channels.

You will play a critical role in embedding data-driven decision-making, strengthening customer engagement, and deploying best-in-class execution standards across markets.

Based in Padova (Italy), the role operates in a multi-country, matrix environment, requiring strong autonomy and the ability to define and structure strategies in an evolving organization.

Responsibilities

Commercial Strategy & Market Partnership

• Partner closely with local commercial teams across South Europe to identify growth opportunities and support the development of market-specific commercial strategies.
• Develop and execute demand acceleration initiatives that strengthen commercial performance across multiple retail channels.
• Translate shopper insights, category opportunities and market data into actionable recommendations that support business growth.
• Build compelling category growth stories that create value for both SodaStream and our retail partners.

Retail Execution & Commercial Performance

• Define and implement Perfect Store standards across physical and digital retail environments.
• Drive excellence in product visibility, availability and execution at the point of sale.
• Monitor commercial KPIs, identify performance gaps and recommend improvement actions.
• Support markets in implementing best practices that improve commercial execution and customer engagement.

Cross-functional Leadership

Collaborate closely with Sales, Trade Marketing, Revenue Growth Management and Category teams to align commercial priorities. Partner with global Demand Acceleration teams to share best practices and continuously strengthen commercial capabilities across the Cluster. Influence stakeholders across functions, markets and leadership levels without direct authority. Contribute to the development of go‑to‑market strategies that support SodaStream's long‑term growth agenda.

Qualifications

• 5+ years of experience in Commercial Strategy, Category Management, Customer Development, Sales, Trade Marketing, Revenue Growth Management or similar commercial functions within FMCG or Consumer Goods.
• Proven track record of driving commercial growth, business performance and cross-functional collaboration.
• Experience partnering with commercial teams and influencing stakeholders across multiple markets.
• Strong analytical skills with the ability to translate data and shopper insights into practical commercial actions.
• Advanced Power BI skills and experience with KPI tracking and performance analysis.
• Naturally curious about how FMCG brands grow in retail and passionate about building category growth stories that create value for customers.
• Strong commercial acumen with the ability to balance strategic thinking and hands‑on execution.
• Entrepreneurial mindset, high level of autonomy and the ability to thrive in a fast‑paced international environment.
• Fluent in Italian and English; French and or Spanish is a plus.
• Willingness to travel up to 10%.

Compensation and Benefits

• The expected starting compensation range for this position is 54,500 EUR annually (gross).
• Location, confirmed job‑related skills, experience, and education will be considered in setting actual starting salary.
• This role is eligible for an annual bonus, based on performance and eligibility.
• In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility.