Optical Sales Representative - Europe

Optical Sales Representative – Europe

Location: Europe (Remote / Field-Based)

Industry: Eyewear Manufacturing (OEM / ODM / Private Label)

Market: Europe

Employment Type: Full-Time / Independent Sales Representative

About Glasses and Share

Glasses and Share is a vertically integrated eyewear manufacturer based in Wenzhou, China, one of the world's leading eyewear production hubs.

For over 20 years, we have partnered with eyewear brands, distributors, optical chains, and retailers worldwide to develop and manufacture high-quality optical frames and sunglasses.

Our capabilities cover the entire product development process, from concept creation and engineering to prototyping, manufacturing, quality control, and logistics. We specialize in OEM, ODM, and Private Label solutions, helping our customers build distinctive collections that combine innovation, quality, and commercial success.

At Glasses and Share, we believe that successful eyewear brands are built through differentiation. That's why we work closely with our partners to develop products with unique design elements, premium materials, sustainable options, and custom details that strengthen brand identity and increase perceived value.

As we continue to expand our international presence, we are looking for an experienced and results-driven Optical Sales Representative to help grow our business across the European market.

Position Overview

The Optical Sales Representative will be responsible for identifying, developing, and managing relationships with eyewear brands, distributors, buying groups, optical chains, and independent optical retailers.

The ideal candidate has a strong network within the optical industry, understands eyewear product development, and is passionate about helping customers create successful collections.

Key Responsibilities Business Development

• Identify and develop new business opportunities within the optical industry.
• Prospect and engage eyewear brands, distributors, optical chains, and buying groups.
• Build and maintain a strong sales pipeline.
• Generate new OEM, ODM, and Private Label opportunities.

Customer Relationship Management

• Develop long-term relationships with customers.
• Understand client needs and translate them into manufacturing solutions.
• Present collections, product developments, and manufacturing capabilities.
• Act as the primary point of contact between customers and the factory.

Sales & Negotiation

• Prepare quotations and commercial proposals.
• Negotiate pricing, project timelines, and business agreements.
• Achieve agreed sales targets and revenue objectives.
• Manage the sales process from lead generation through production approval.

Market Intelligence

• Monitor market trends, consumer preferences, and competitor activity.
• Identify emerging opportunities within the European optical market.
• Provide feedback on product trends and customer requirements.

Trade Shows & Events

• Represent the company at major industry exhibitions and events.
• Support customer meetings during international trade shows.
• Build brand awareness and strengthen market presence.

Qualifications Required

• Minimum 3 years of experience in optical or eyewear sales.
• Strong understanding of the eyewear industry.
• Existing network within the optical market.
• Proven track record in B2B sales and business development.
• Excellent communication and negotiation skills.
• Ability to work independently and manage multiple accounts.
• Fluent English.

Preferred

• Experience with OEM, ODM, or Private Label eyewear projects.
• Relationships with optical chains, distributors, or eyewear brands.
• Additional European language skills (Spanish, French, German, or Italian).
• Experience attending international optical trade fairs.

What We Are Looking For

• Entrepreneurial mindset
• Strong industry connections
• Self-motivated and proactive
• Results-oriented
• Passion for eyewear and product development
• Excellent relationship-building skills
• Ability to represent a premium manufacturing partner

What We Offer

• Competitive compensation package
• Performance-based commission structure
• Long-term growth opportunity
• Direct access to factory resources and product development teams
• Ability to work with international eyewear brands
• Participation in major industry exhibitions
• Opportunity to represent a manufacturer with more than 20 years of industry expertise
• Access to innovative product development and sustainable material solutions

Ideal Candidate Profile

This role is ideal for someone who has previously worked as:

• Optical Sales Representative
• Eyewear Sales Representative
• Key Account Manager – Optical Industry
• Business Development Manager – Eyewear
• Area Sales Manager – Optical Market
• Sales Director – Eyewear Distribution

and is looking to represent a manufacturing partner capable of delivering innovative, high-quality, and customized eyewear solutions to the European market.

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