DTC Lead (M/W)

ppbWant to contribute to the growth of a major global player in mountain sports? /b /p pFounded in the French Alps, Rossignol has been inspiring the mountain experience since 1907. We carry on our legacy through the development of our ski, mountain bike, outdoor equipment and apparel collections. /p pOur ambition is to be the benchmark for mountain sports in both summer and winter. /p pIn Milan, within an international environment, we are looking for a bDTC Lead (M/W) /b! /p pbJoin our exciting journey and help us create unforgettable outdoor experiences year-round! /b /p pAs our Direct-to-Consumer (DTC) Lead, you will be responsible for driving the overall trading performance of our DTC business across both e-commerce and retail channels. You will define the commercial direction for the business, ensuring that PL, assortment, inventory investment, trading decisions, operational excellence and profitability are aligned with consumer demand and business objectives. In this role, you will lead our e-commerce, retail and planning teams, translating insights into action and building a high-performing trading function and operational effectiveness focused on sustainable growth and commercial excellence. /p h3Your missions : /h3 h3Trading Assortment /h3 ul liDefine and own the DTC assortment strategy across both e-commerce and retail channels to deliver weekly, monthly, quartery and annual budgets through a clear merchandising plan by channel aligned with marketing and category leadership /li liManage open-to-buy (OTB) with discipline, using in-season performance insights to guide investment decision that deliver weekly sales and margin goals while balancing inventory turn and productivity /li liTake ownership of markdown and promotional decisions within established brand guidelines, understanding and managing the impact on margin performance /li liProduce a weekly trading review, including performance analysis, recommendations and actions to drive results /li /ul h3Channel PL, Performance and Development Roadmap /h3 ul liOwn key DTC KPI metrics for all channels, including but not limited to contribution margin, inventory turn, traffic, conversion, AOV and units by transaction /li liAlign the Ecommerce Operations Roadmap with the commercial and merchandising strategy /li liBuild and Champion business case investments for retail development, digital platform investments and growth marketing spend /li liLead the annual forecasting and budgeting process for the channel, aligned with global commercial and finance /li liDevelop, implement and defend seasonal trading plans supported by clear KPIs and measurable objectives /li liIdentify and elevate assortment or inventory constraints impacting performance, providing data-driven recommendations and a clear commercial perspective /li liDrive cost management and ensure disciplined control of operating expenses /li /ul h3Team Management /h3 ul liLead, coach and develop e-commerce, retail and planning teams, setting priorities, removing obstacles and driving accountability for trading outcomes. /li liBuild a culture of entrepreneurship, cross-functional influence with the ability to operate in ambiguous fast moving business contexts /li liAttract specialized skill sets, retain and develop Talents by providing continuous mentoring, learning and development /li /ul h3Cross-Functional Leadership /h3 ul liPartner closely with Category Managers to share assortment feedback and consumer sell-through insights, acting as the primary voice of DTC customer demand within the product organization. /li liCollaborate with the Marketing team to align promotional and campaign activity with trading priorities, ensuring a coordinated and consistent approach. /li liCoordinate with Finance, Sales Operations, Inventory Supply Chain teams on financial and supply chain forecasting /li liBuild strong peer to peer relationships with Regional and Country Commercial Leaders to influence and support the global commercial strategies /li /ul h3Your profile : /h3 h3Background /h3 ul liProven experience managing open-to-buy, markdown budgets and making commercial trading decisions in a fast-paced business setting. /li liExperience trading across both physical retail and e-commerce channels, with a strong understanding of how assortment and promotional strategies differ by channel while supporting a common commercial objective. /li liPrevious experience leading, coaching or developing teams, with the credibility to provide clear direction and influence execution. /li /ul h3Technical Skills /h3 ul liStrong analytical skills with the ability to interpret data, identify opportunities and translate insights into action. /li liA solid understanding of DTC margin drivers, including assortment mix, pricing strategy, promotional activity and sell-through performance. /li liConfidence to challenge, influence and advocate for the best commercial outcome. /li liComfortably operating within a business where DTC represents a smaller share of overall revenue, with the ability to effectively secure focus, resources and support. /li liLead through ambiguity, enabling decisive action and cultivating a culture of ownership, initiative, and entrepreneurial thinking. /li /ul h3Soft Skills /h3 ul liA strong sense of ownership and accountability, treating the DTC business as if it were your own. /li liClear and effective communication skills, particularly when managing escalation and decision-making. /li liComfortable leading in ambiguous situations /li liSituational leadership and the ability to influence /li liMotivated by building and improving capabilities, processes and performance rather than simply maintaining the status quo. /li liGreat interpersonal skills, emotional intelligence and ability to work in a multicultural environment. /li liExcellent command of English, ability to speak Italian/French will be a plus. /li /ul h3Joining the Group and its Rossignol brands also means : /h3 ul libContinuing your career growth /bthanks to managers who care about the well-being and the development of their teams' skills, in particular through innovative projects /li libCommitting to cultural diversity /b, gender equality, and supporting the employment of people with disabilities within our company. /li libBeing proud to work for a responsible company /b committed to sustainability. /li libBeing part of a new and spacious office in Milan /b /li liBenefiting from a flexible organization and the possibility of bworking remotely up to 2 days per week. /b /li libEnjoying attractive prices on our brand /b, and much more. /li /ul /p #J-18808-Ljbffr