E-Commerce Manager

Manpower ? Manpower Ticino is currently recruiting an E-Commerce Manager on behalf of a valued client, a fast-growing and dynamic company operating in an evolving market environment. This opportunity is ideal for a motivated professional who thrives in a growth-oriented setting, where flexibility, adaptability, and a proactive mindset are essential. The company offers a stimulating environment where initiative is encouraged, processes continue to evolve, and individuals can make a tangible impact on the business. ? Purpose: The role will be responsible for managing and developing the e-commerce channel, with a strong focus on commercial performance, customer experience, digital marketing, and operational coordination. The E-commerce Manager will work cross-functionally with Marketing, Sales, IT, Customer Service, and Operations teams, contributing to the growth of the digital business and the evolution of the omnichannel ecosystem. Key Responsibilities: - Define and implement the e-commerce strategy in line with company objectives. - Monitor and optimize website performance and key digital KPIs such as traffic, conversion rate, AOV, ROAS, and retention. - Coordinate digital marketing activities together with agencies and external partners. - Manage the online commercial calendar and promotional activities. - Oversee online merchandising, content management, and customer journey optimization. - Collaborate with Operations and Inventory teams to ensure product availability and efficient order fulfillment. - Analyze sales data and customer behavior to identify growth opportunities. - Coordinate external technology partners and suppliers. - Support CRM and loyalty strategy development. - Contribute to the optimization of customer experience and omnichannel processes. Requirements: - At least 5 years of experience in e-commerce or digital commerce roles. - Previous experience in fashion, lifestyle, retail, or consumer goods environments is preferred. - Strong knowledge of B2C e-commerce dynamics. - Familiarity with e-commerce platforms and analytics tools. - Strong data-driven and performance-oriented mindset. - Project management and cross-functional coordination skills. - Excellent organizational and problem-solving abilities. - Fluent in English, additional European languages an advantage. ? PLEASE REGISTER YOURSELF AND UPLOAD YOUR CV AT OUR OFFICIAL WEBSITE: IN ORDER TO PROCESS YOUR APPLICATION Branche: Einzelhandel / Supermärkte Funktion: Kommunikation / Presse