Product Marketing Manager

ph3Our Company /h3 pTechnogym inspires b70 million daily users /b to train using our binnovative engaging solutions for fitness, sport and health /b. By promoting the bHealthness lifestyle /b of exercise, a balanced diet, and a positive mental approach, AI Tracking Longevity, Technogym has rapidly grown into a success story of over 2,800 employees at 16 branches, expanding to more than 150 countries. It has been selected as Official Supplier to 10 editions of the Olympic Games - from Sydney 2000 to Milano Cortina 2026. /p pSuppose you are a team player with strong relationship skills and an international approach, eager to invest your energy in building dreams. In that case, you have the right spirit to join Technogym because you have the IMBESTIO! You will naturally fit our culture if you work out and live a healthy lifestyle, are proactive, determined, and are digitally savvy. Move with us for a better world! /p h3Your Role /h3 pWe are looking for a Product Marketing Manager to drive the evolution of Technogym Products. In this role, you will maximize the customer journey and user experience for end-users and professional users, in line with the Technogym process, starting from company guidelines and liaising with PMs, Network Sales Specialists and all other players in the development process. /p pYou will be responsible for leading a multidisciplinary team to a product concept and coordinating product development, defining product specs and a roadmap for incremental development. You will define the product launch and incremental communication. /p h3Your Impact /h3 ul liCollect input by interviewing and collecting requests and feedback from customers using the product in real contexts /li liAnalyze competitors and structure requests from all internal players in the development process /li liCoordinate the internal departments and external competencies which contribute to the creation of new product concepts /li liVerify the perceived value of the proposed product concept with customers /li liDefine the product’s main behaviors and the evolution of feature development to ensure early deployment and collection of feedback from real users, while maximizing profit for the company /li liDefine the pricing and the expected volumes of sales, based on the roadmap and internal (e.g. Sales Team) and market input /li liEnsure that all specifications and materials needed for development are produced by the different areas in time for the product development /li liAssess and decide on trade-offs on product specs /li liEnsure compliance with development time and costs /li liDefine the product launch plan and coordinate its execution with the Communication, Marketing and other Departments /li liPrepare the most effective communication material to present the new incremental features to the sales team and customers /li /ul h3About You /h3 pIdeally, you are passionate about working out, enthusiastic and proactive, while also down-to-earth and ethical. /p h3What You Should Bring /h3 ul liDegree in Marketing, Engineering, or Economics /li li8+ years' experience in Product Marketing /li li8+ years' experience in Product Project Management /li li5+ years' experience in Connected and integrated ecosystem Products/Services (Apps, wearables, Connected Equipment) /li li5+ years' experience in Sport Performance, Wearable Devices, Indoor training products. /li liIn-depth knowledge of User Experience and Market Research /li liStrong Ability in Product/Services presentation /li liWilling to travel annually (30% of your time) /li liEnglish C1 /li liRole-related understanding of Cyber risk, information security cybersecurity topics /li /ul h3Compensation Data /h3 pWe believe great work deserves great recognition. For this role, we offer an annual gross salary (RAL) between €65,000 and €90,000, based on your level of experience, technical skills, and scope of responsibilities, in accordance with the applicable National Collective Labour Agreement (CCNL Metalmeccanici). On top of that, joining Technogym means being part of a culture where your growth, well-being, and impact truly matter. /p h3Technogym is an Equal Opportunities Employer /h3 pTechnogym is an equal opportunities employer, in compliance with Italian Legislative Decree no. 198/2006 (Code of Equal Opportunities) and Law no. 162/2021 on gender equality certification. Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision and making it come true! /p /p #J-18808-Ljbffr