Customer & Channel Marketing Specialist

ph3Job Description /h3 pWe are looking for a Customer and Channel Marketing Specialist who will engage and support National Sales Organization (NSO) on their marketing activities, planning and ensuring marketing strategies and actions are developed and delivered. /p h3Responsibilities /h3 pKey Responsibilities: /p ul liDevelop and maintain a proper engagement of partners and customers in each channel. /li liWorking in close collaboration with sales team, the Customer Channel Specialist is a field role, which spent at least 50% of the time in the Market Field Meeting Partner, Customers and Final Users. /li liThis role is the bridge between sales and marketing teams, having a clear understanding and awareness for each Partner and Customers of account plan (budget) and business results (actual), in order to proactively identify initiatives to close the gap between account plan and business results and assure an healthy sell‑out growth of the business in the specific channel. /li liReinforce the relationship with strategic partners through different engagement initiatives, assuring a proper transfer of the company strategy and storytelling, such as the Total Imaging Experience. /li liAssure all the marketing activities for the specific channel are planned and executed properly, based on checklist that assures an excellent execution. /li liResponsible for the implementation of the promotional campaigns defined by the Product Marketing team (on/offline assets, communication plan, distribution of marketing materials) and the related reports (data collection and cost control). /li liSupport marketing initiatives related to B2B partners (Media Corporate, Education, Government, Industrial). /li liIs in charge of the definition, management and monitoring of the marketing budget related to the account plans and trade marketing for the specific channel. /li /ul h3What we offer /h3 ul liPermanent Contract /li liThe position is classified at level 2 of the National Collective Labor Agreement (CCNL) for employees of companies in the tertiary sector of distribution and services, CNEL code H011. The gross annual salary for the role ranges between 35.000 and 40.000 euros. /li liThe determination of the final starting salary within this range will be agreed upon taking into account the company’s organizational context, the provisions of the applicable CCNL, and objective, gender-neutral criteria such as professional qualifications and experience, level of knowledge or skills held, as well as the scope and level of responsibility of the position offered. /li liAdditional benefits and allowances may also be granted in accordance with applicable regulations, the relevant CCNL and the company policies and programs in force at the start date of employment. /li /ul h3Qualifications /h3 pSkills required: /p ul liMinimum b3 years of experience /b in a Field Specialist, Brand Expert, Brand Ambassador, or Territory Sales role. /li liProven experience in btraining delivery /b and bbusiness management /b, including: ul limonitoring and analyzing bsell‑in and sell‑out /b performance across retail outlets; /li licollecting market insights and competitor intelligence within the assigned territory; /li liexecuting btrade marketing /b activities, including visual merchandising and point‑of‑purchase (POP) materials; /li lisupporting events and promotional initiatives. /li /ul /li libBachelor’s degree /b required. /li liGood command of bEnglish /b, both written and spoken. /li liAs the role requires regular presence at the Milan office, candidates should ideally reside in or near the bMilan /b area. /li /ul pCanon Core Competencies: /p ul liFocus on the customer /li liDrive for results /li liApply business acumen /li liApply strategic thinking /li /ul /p #J-18808-Ljbffr