Senior Product Marketing

pAs a Senior Marketing professional, you will drive growth for the Digital Solutions portfolio within the Publishing – Product Marketing Division. You’ll influence strategy, innovate with cross-functional teams, and own product-line performance to accelerate impact for Professionals, Enterprises, and the Public Sector. You’ll work closely with Product, Sales, Innovation, and international teams to shape market-relevant solutions in a rapidly evolving digital ecosystem. This role offers ownership, meaningful projects, and visibility across the business. /pulliHealth insurance /liliCertification opportunities /liliWork from Anywhere up to 20 days/year in the EU /liliPerform in-depth market analyses to identify trends, needs, and competitive dynamics for a differentiated offer /liliCoordinate national and international teams to contribute to product development and value-rich solutions /liliDefine clear value propositions and craft compelling storytelling /liliSet sales budgets and commercial targets by product and channel /liliDesign and execute omnichannel marketing plans with emphasis on digital channels /liliManage campaigns and create high-performing content across formats (blogs, case studies, social media, newsletters, webinars, events) /liliCoordinate creative, media, and digital agencies for campaigns and materials /liliMonitor business KPIs and campaign performance metrics /liliSupport training programs for sales channels and commercial teams /liliDegree in Economics /liliAt least 5 years of experience in Product or Marketing Management in multinational environments /liliStrong strategic and operational marketing expertise /liliEntrepreneurial mindset with ownership /liliProven project-management skills for cross-functional coordination /liliSolid up-to-date knowledge of digital marketing /liliExcellent analytical, planning, multitasking, and problem-solving abilities /liliStrong communication, teamwork, and storytelling skills /liliHands-on experience with CRM systems, marketing-automation tools (e.g., Eloqua), and AI-based marketing tools /liliWillingness to travel internationally for workshops and meetings /liliFluency in English (C1) /liliAdvanced proficiency with Microsoft Office suite /liliStrategic thinking /liliProactivity /liliOwnership /liliDigital marketing /liliCRM systems /liliMarketing automation (Eloqua) /li /ul #J-18808-Ljbffr