Category Specialist

pThis is a b6-month fixed-term position /b with possibility of extension based on performance and business needs. /ppWork Location:b In-office work - Rome /b /ppbr/ppbOur Company: /b /ppWe are The Tour Guy, provider of incredible tours and authentic experiences for English-speaking travelers across Europe and the U.S.A. We follow the Golden Rule of travel: treat vacations like you want yours treated. /ppbr/ppbThe Candidate: /b /ppA curious, commercially minded professional with a few years of e-commerce experience and a strong interest in tourism. You naturally ask why a product is, or is not, selling and look beyond price for the answer. You understand how visibility, positioning, content, reviews, availability, and customer experience influence performance. /ppYou are comfortable working with e-commerce metrics such as product views, conversion rate (CVR), add-to-cart rate (ATC), bookings, and margin. You do not need to be an advanced data analyst, but you understand what these numbers mean, why they matter, and how to use them to make better decisions. /p pbDesired Experience (Skills): /b /pulli2+ years working in e-commerce, category management, merchandising, product management, or digital marketing /lili2+ years working in tourism, hospitality, or local travel services /liliExperience analyzing and improving the performance of online products /liliExperience working with CMS platforms such as TourCMS, Bokun, or WordPress /li /ulpbr/ppbDesired Skills/Applications: /b /pulliFluent in English /liliCurious and commercially minded, with a strong problem-solving approach /liliUnderstanding of e-commerce metrics, including CVR, ATC, traffic, bookings, and margin /liliProficiency in Excel, including VLOOKUPs and pivot tables /liliFamiliarity with WordPress or other CMS platforms /liliStrong supplier negotiation and relationship-management abilities /li /ulpbr/ppbResponsibilities Qualifications: /b /ppDevelopment Optimization of Experiences: /pulliAudit existing categories and identify missing products, overlaps, and underperformers /liliGrow the portfolio strategically by selecting products based on customer demand, market gaps, and commercial potential /liliBuild relationships with local suppliers and negotiate competitive pricing and terms /liliImprove product performance by reviewing content, imagery, positioning, reviews, availability, pricing, and customer experience /liliIdentify exclusive, differentiated, or high-converting experiences that support business goals /liliBenchmark products and pricing against direct competitors and OTAs /li /ulpbr/ppbProduct Lifecycle Management: /b /pulliManage product listings in our CMS, ensuring pricing, logic, availability, content, and visuals are accurate /liliOwn the backend setup and QA of experiences for launch readiness /liliEnsure every newly published product reaches a minimum of 100 product-page views per month /liliWork with merchandising and marketing to increase product visibility across category pages, search results, campaigns, content, cross-selling placements, and other relevant channels /liliMonitor views, CVR, ATC, bookings, reviews, cancellations, and margin to identify performance issues /liliProactively test improvements and escalate products that continue to underperform /li /ulpbr/ppbStrategic Planning Execution: /b /pulliUse booking data, customer behavior, reviews, competitor research, and market trends to guide category decisions /liliDetermine which products are ready for additional marketing or paid advertising support /liliBuild category growth plans that define what products should be added, improved, promoted, or removed /liliCollaborate across CX, marketing, merchandising, and operations to ensure smooth launches and strong product performance /liliTrack regional tourism trends and translate them into specific product opportunities /li /ulpbr/ppbWhat we offer: /b /pulli6-month fixed-term contract /liliSalary Range: RAL €23,000 - €30,000 /liliMeal vouchers (€7 per day) in accordance with internal company policy /li /ulpbr/ppAt The Tour Guy we offer equal opportunities. We are committed to treat all candidates equally based on their skills, achievements and experience regardless of their race, nationality, sex, age, disability, sexual orientation, gender identity or any other classification protected by law. /ppbr/p