International Brand Lead

ppDescrizione dell'azienda /p pPublicis Groupe /p pFounded in 1926 by Marcel Bleustein-Blanchet, bPublicis Groupe /b is now the world’s leading communications group. With over 1,500 professionals across three offices in Italy, Milan, Turin, and Rome, the Group acts as a strategic partner for its clients' growth, offering a broad range of expertise and integrated solutions in the areas of creativity, media, production, and business transformation. /p pbStarcom /b is part of Publicis Groupe, one of the world's largest communications groups. /p pStarcom is a fast‑growing global media agency built on the belief that understanding consumer motivations lies at the heart of successful strategies. Every day, we put this belief into practice by leveraging the transformative power of data, artificial intelligence, and technology to drive business growth and support people's career development. /p pPublicis Groupe is the only player in the industry capable of guiding brands through their digital transformation journey anywhere in the world. /p h3Panoramica /h3 pbStellantis Publicis Groupe In Partnership /b /p pPublicis has been a trusted partner for Stellantis and its legacy brands since 1989. /p pbCreative Services For Fiat Auto /b, with milestones including: /p ul li2017: Appointment of Starcom to lead media planning and buying across EMEA and APAC, delivering industry‑leading media pricing and transparency. /li li2018: Expansion into North America with media planning and buying alongside digital operations. /li li2021: Following Stellantis’ formation, Publicis was appointed global media agency of record across all xP/xF brands in July of that year, overseeing €1.5bn in annual media investment. /li li2022: Appointed as digital operations agency in EE alongside NA. /li /ul pToday, Publicis provides a fully integrated agency model across media, digital operations (websites, analytics, CRM, SEO, digital assets, platforms, social), and creative services for selected brands (Jeep, Fiat, Alfa Romeo, Leapmotor). This structure spans North America, Europe, and Middle East markets with its remit as media agency AOR in other regions/markets. /p pMore than 2,500 Publicis FTEs globally support Stellantis. Publicis has also been a strong financial partner, offering fee relief during Covid and consistently delivering savings, efficiencies, and innovation in digital transformation (AI, Connected Identity and proprietary tools). /p pStarcom operates closely with our other Groupe agencies Leo Burnett and Sapient to deliver end‑to‑end transformative solutions to drive personalisation at scale. We are truly end‑to‑end and operate a full funnel model in their biggest markets. We operate across all of Stellantis’ five key regions with 30+ markets. /p pStellantis has an array of the world’s most exciting car brands and with a continued shift to electrification coupled with identifying synergies within their marketing operations, this is a fantastic client to work on to help them unlock growth in an intelligent world. /p h3Role Summary /h3 pWe are seeking a world‑class international client lead to serve as Enlarged Europe Media Operations Lead for one of our most significant Groupe clients. This role requires exceptional international experience and the ability to oversee a network of 10+ markets, ensuring consistent delivery of the regional media vision, fulfilment of global commitments, and strong connectivity across the network. /p pThis role will lead the transformation of the regional media operating model by driving innovation, process standardisation, governance, product development and AI‑enabled solutions that improve business performance across the network. /p pThis position spans three overarching areas aligned to our agency Growth Pillars and Expectations Framework. /p h3Responsabilità – Key Responsibilities /h3 pbOperational Excellence Effectiveness /b /p ul liDrive operational excellence, effectiveness and continuous transformation for Stellantis, ensuring best‑in‑class delivery across the Enlarged Europe network. /li liOversee day‑to‑day outputs across multiple central hubs, ensuring high‑quality, timely delivery. /li liDefine and drive adoption of regional operating standards, governance frameworks, proprietary tools and best practices across all markets. /li liDevelop and implement the global scope and remuneration plan, ensuring optimal FTE structures to deliver outstanding service. /li liSupport the Client Lead in managing the global PL and identifying opportunities to diversify revenue streams. /li liLead the evolution of the regional media operating model, simplifying processes, improving scalability and increasing operational efficiency. /li /ul pbProduct, Data Innovation /b /p ul liOwn the roadmap for regional media products, dashboards and reporting capabilities, ensuring they evolve in line with client needs. /li liTranslate business requirements into scalable product enhancements working closely with Product Managers, Engineering and Data teams. /li liLead the implementation of new operational capabilities including taxonomy evolution, reporting frameworks, governance models and automation initiatives. /li liEnsure data quality, reporting consistency and scalable measurement frameworks across all markets. /li liIdentify opportunities to leverage AI and automation to simplify operations and improve decision making. /li /ul pbLeadership Network Management /b /p ul liBuild, nurture, and empower strong relationships with all Starcom market leads to deliver integrated, insight‑driven strategies. /li liLead and inspire local market Starcom teams to deliver exceptional, connected client service. /li liAct as senior point of contact for escalations, providing calm, solution‑focused leadership. /li liPrepare and orchestrate key global meetings, including QBRs and senior leadership sessions. /li liEnsure all global commitments are rigorously met and tracked. /li liPlay a central leadership role across a 60+ FTE central team spanning brands and transversal capabilities. /li /ul pbClient Leadership Strategic Influence /b /p ul liBuild trusted relationships with senior Stellantis stakeholders, acting as a strategic advisor on media operations and transformation. /li liShape strategic discussions around media effectiveness, operational excellence and future capabilities. /li liInfluence senior client decision‑making by translating complex operational challenges into simple business solutions. /li /ul pbCollaboration Innovation /b /p ul liPartner closely with media owners, creative agencies, and cross‑Groupe teams to deliver outstanding launch ideas and award‑winning work. /li liWork collaboratively across media, digital, data, and creative disciplines to bring our Power of One proposition to life. /li liDrive our Connected Identity and Intelligent Content solutions forward powered by AI. /li /ul h3Qualifiche – Skills Experience /h3 ul liExtensive leadership experience within a media agency environment. /li liStrong track record of leading and influencing large, multidisciplinary teams across markets. /li liAn inspiring, empathetic, collaborative, and high‑impact leadership style. /li liProven ability to build trust and influence clients at the most senior levels. /li liMastery of “light touch, heavy impact” client service. /li liStrong commercial acumen and deep understanding of media agency operating models. /li liHigh‑level expertise in managing global networks and navigating international media markets. /li liExcellent interpersonal skills with the ability to manage complexity and resolve conflict effectively. /li liEnthusiastic, committed, and motivated to deliver exceptional outcomes for clients. /li liAutomotive experience beneficial but not essential—a desire to challenge and elevate the category is highly valued. /li /ul h3What You’ll Gain /h3 ul liThe opportunity to work on a cross‑disciplinary client account spanning media, digital, data, and creative. A true Power of One client business. /li liThe chance to lead a multi‑location central team across several hubs. /li liDeep expertise in automotive marketing within media and beyond. /li liThe ability to collaborate with a wide range of stakeholders across Publicis Groupe. /li liA platform to bring your passions, leadership, and strategic vision to the forefront and shape the future direction of the agency. /li liWork with some of the world’s most iconic automotive brands, honouring their heritage while helping drive their transition to an electrified future. /li liLead one of the most ambitious media transformation programmes across Publicis Groupe. /li liShape the future media operating model for one of the world's largest automotive clients. /li liDrive innovation at the intersection of media, data, technology and AI. /li /ul h3Informazioni aggiuntive /h3 pWe are committed to creating an environment where people can develop their potential and build a long‑term growth path. /p h3What We Offer /h3 ul liContinuous Development – Personalized training and development programs tailored to every stage of your career. /li liGrowth‑Oriented Culture – Challenging projects and a collaborative environment focused on innovation. /li liPeople Care – We promote initiatives dedicated to physical and mental well‑being, as well as a culture of collaboration and mutual respect. /li /ul h3Compensation and Employment Terms /h3 ul liSalary Range (Gross Annual Salary): €55,000 – €65,000. The salary range is determined based on objective and neutral criteria, including role responsibilities, required skills, organizational level, market benchmarks, and internal consistency. The salary range indicated is valid as of the date of publication of this job posting; the company reserves the right to update it. /li /ul h3Inclusion and Equal Opportunities /h3 pThis job posting is open to candidates of all genders, ages, and nationalities, in compliance with applicable equal opportunity and non‑discrimination laws. /p pIt has been drafted in accordance with the principles of bUNI/PdR 125:2022 /b, the Italian standard for gender equality certification, which MSL has obtained as evidence of its commitment to ensuring fairness, inclusion, and equal opportunities. /p pPublicis Groupe’s motto is “Viva La Différence.” We promote inclusive and non‑discriminatory recruitment processes: job titles, evaluation criteria, and language are designed to be neutral and aligned with the principle of equal opportunity. /p pIf you have any specific requirements (e.g., accessibility needs), please let us know during the initial contact. We are committed to ensuring a fair and accessible recruitment process for everyone. /p /p #J-18808-Ljbffr